EAN-13
Product IdentificationAlso known as: GTIN-13
Ethan Carter
QR & Barcode Standards Specialist
EAN-13 is the 13-digit global retail product barcode (a GTIN-13) scanned at checkouts around the world outside North America.
How it works
The digits combine a GS1 company prefix, a product number and a calculated check digit, and the left and right halves use different encodings so scanners detect orientation.
Where it's used
The default point-of-sale barcode on virtually all consumer retail products internationally.